TOPSHOP

Launch Activity
2012

It was summer and Topshop had just arrived on Aussie shores. To celebrate Topshop for 6 weeks offered Melbournians a ride to various local hotspots for 6 whole weeks. St Kilda Beach, Federation Square, Chapel Street, Australian Open, Fitzroy Pools and all the way around again.

Those who hopped on board received a Topshop mag and an Oyster Card which was their ticket to ride as well as their chance to win up to $500 to spend at Topshop or Laneway festival Tickets!